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Learning and thinking to apply for a number of "strict selection" and "heart selection" trademarks, do you also want to live with goods?
Release Time：
2022-08-04
According to the official website of the Trademark Office, Beijing Xueersi Education Technology Co., Ltd. has recently applied for the registration of a number of "Xuesiyan", "Xuesixin", "Xiaosiyan", "Xuesipreferred" and "XiaoSixin" trademarks, and the international classification of trademarks includes advertising sales, educational entertainment, office supplies and so on.
Xueersi applied to register a number of "Yan Xuan", "heart Xuan" and other trademarks, what is the purpose of their trademark registration, is to develop new business?
After the double reduction, the blow of learning and thinking is naturally very big, and now after Big Brother New Oriental has walked out of a road with its own characteristics of the former famous teacher live with goods, learning and thinking has started a new round of "new good doctrine", firmly walking behind New Oriental, and vigorously sending famous teachers live with goods track.
Just a few days ago, after learning and thinking fully recalled their famous teachers, learning and thinking opened the next action: apply for a strict selection of trademarks!
According to the official website of the Trademark Office, Beijing Xueersi Education Technology Co., Ltd. has recently applied for the registration of a number of "Xuesiyan", "Xuesixin", "Xiaosiyan", "Xuesipreferred" and "XiaoSixin" trademarks, and the international classification of trademarks includes advertising sales, educational entertainment, office supplies and so on.
Learning and thinking applied for "learning and thinking Yan selection" "Learning and thinking heart selection" "Xiao and thinking Yan selection" "Learning and thinking preferred" "small mind selection", and eventually only one will be selected to use and the others are registered as defensive. Because once the trademark is "registered first" or "edge registration" by other enterprises, then the right to rights, the burden of proof, litigation rights protection, etc., the cost is relatively greater.
Intellectual property protection is not a simple thing, here also remind all business owners, after the establishment of the brand or the project is determined, do a good job of the market has not moved, the trademark first. Strengthen the awareness of trademark first, when the layout of trademarks and brands, make plans in advance, comprehensively layout their intellectual property rights, and do a good job of trademark registration while systematically registering the domain name in advance, so as not to allow malicious squatters, scraping heat and other behaviors to "take advantage".
We imagine that if Beijing Xueersi Education Technology Co., Ltd. does not layout the trademark in advance now, but thinks of registration when it has a certain influence after the broadcast, it is likely to be registered by others. Even if Xueersi company can contest or invalidate the trademark registered by others, but think about how much time and energy must be paid in the middle, it is not worth the loss.
Expertise sharing
What evidence is not considered trademark use within the meaning of the Trademark Act?
The submission of only the following evidence is not considered to be a trademark use within the meaning of the Trademark Act:
1. Commodity sales contract or service provision agreement, contract;
2. Written testimony;
3. It is difficult to identify physical evidence, audio-visual materials, website information, etc., whether it has been modified;
4. Physical objects and replicas.
Source | Trademark Circle
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