Help catering, cultural tourism and other key industries to rescue and develop the first batch of "Zhihui Bank" special activities trademark pledge loan signing


Release Time:

2022-08-01

On July 28, the State Intellectual Property Office and the Bank of China jointly held the launch ceremony of the "Zhihui Bank" special activity in Beijing, and the first batch of trademark pledge loans were signed at 12 sub-venues in Beijing, Liaoning, Shanghai, Jiangsu, Zhejiang and other places. A number of trademark pledges to help key industries rescue results concentrated landing. Launched at the end of June this year, the "Knowledge and Benefit Bank" special campaign is an innovative measure jointly launched by the State Intellectual Property Office and the Bank of China to rescue and develop key industries such as catering and cultural tourism that have been greatly affected by the novel coronavirus pneumonia epidemic. The activity plans to use about 3 months to organize more than 100 activities related to trademark pledge, with 10 key provinces to drive other places to participate together, and strive to benefit more than 1,000 small and micro enterprises and individual industrial and commercial households in key industries.

On July 28, the State Intellectual Property Office and the Bank of China jointly held the launch ceremony of the "Knowledge and Benefit Bank" special activity in Beijing.The first batch of trademark pledge loans were signed at 12 sub-venues in Beijing, Liaoning, Shanghai, Jiangsu, Zhejiang, etc.A number of trademark pledges to help key industries rescue results concentrated landing.

Launched at the end of June this year, the "Knowledge and Benefit Bank" special campaign is an innovative measure jointly launched by the State Intellectual Property Office and the Bank of China to rescue and develop key industries such as catering and cultural tourism that have been greatly affected by the novel coronavirus pneumonia epidemic.The activity plans to use about 3 months to organize more than 100 activities related to trademark pledge, with 10 key provinces to drive other places to participate together, and strive to benefit more than 1,000 small and micro enterprises and individual industrial and commercial households in key industries.

Lu Pengqi, deputy director of the State Intellectual Property Office, said at the launch ceremony that since the launch of the special activity of "Zhihui Bank", it has received positive responses from local intellectual property departments and branches of the Bank of China. It is hoped that all regions will seize the time window of the third quarter of this year, fully mobilize the enthusiasm of the grass-roots front line, fully use relevant financial products and preferential policies, carry out in-depth enterprise investigations and visits, policy propaganda, matchmaking and relevant convenient services, strengthen data empowerment, expand activities in a variety of ways, and better help the rescue and development of small and micro enterprises in key industries. To stabilize the economic market to contribute a force.

Wang Wei, vice president of the Bank of China, said that with the strong support of the State Intellectual Property Office, the intellectual property finance work of the Bank of China has been carried out efficiently and orderly. The special activity of "Knowledge and Huixin" aims to actively play the potential momentum of intellectual property finance, "blood transfusion" for more small and micro enterprises, especially to help key industries such as catering and cultural tourism, which are seriously affected by the epidemic, out of the dilemma of the epidemic as soon as possible. It is expected that through this activity, the whole society will effectively enhance the attention to the value of trademarks, fully stimulate the enthusiasm of enterprises to create and use trademarks, and help more and more century-old stores and "golden signboards" continue to emerge.

At present, the "knowledge and Huixing" special activities are being promoted in an orderly manner, and the participating provinces will continue to organize special activities, and actively extend to the city, county and grass-roots branches.

Source: National Knowledge Bureau

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