After the pickled cabbage storm, is Master Kong's instant noodles still fragrant? Tingyi has also been caught up in trademark infringement cases

After the sauerkraut incident fermented, Master Kang apologized and said that he confirmed that the flag vegetable industry was a supplier and had canceled all cooperation with it.

On the evening of March 15, Master Kong issued a statement on the supplier of "soil pit Sauerkraut", pointing out that Hunan Puqi Vegetable Industry Co., Ltd. is one of the suppliers of Master Kong Sauerkraut, and the company has immediately suspended its supplier qualification, cancelled all cooperation, sealed its sauerkraut bag products, and actively cooperated with the regulatory authorities to investigate and test.

At this point, many e-commerce platforms have been unable to search the Laotan sauerkraut products.

In addition to the "soil pit sauerkraut" incident, Master Kang has also been involved in trademark infringement cases.

Once Master Kang was "Kang Shuaifu" played around, and now "Master Kang" is often due to "trademark infringement", "unfair competition" into everyone's vision.

The Haidian Court made a judgment of first instance on the dispute over trademark infringement and unfair competition between the plaintiff Dingyi Company and the defendant Zhengzhou Master Kang Company and Soufighter Company.

Zhengzhou Master Kong Company changed its business name and issued a statement to eliminate the impact, compensating Dingyi company for economic losses and reasonable expenses of 350,000 yuan.

At that time, the Dingyi company said in the appeal that it enjoyed the exclusive right to use the registered trademark of "Master Kong" on Class 30 and Class 32 goods. The Zhengzhou Master Kong Company used the "KSF, ZZKSF" logo on the bottled water produced and sold, and highlighted the words "Master Kong" on the network platform for promotion, which violated the trademark rights of Dingyi Company.

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At the same time, it also claimed that the Zhengzhou Master Kong Company registered "Master Kong" as an enterprise name and used it, which also constituted "unfair competition". Not only that, Zhengzhou Master Kong Company also introduced on its official website "belongs to Master Kong International Trading Group Co., LTD.", "from the underground more than 700 meters of ultra-deep well quality mineral water" and other content. This is inconsistent with the facts, belongs to false propaganda, and also constitutes unfair competition.

As a third-party network publicity platform, Soo Fighter company constitutes a help infringement, and Soo Fighter Company highlights the use of "Master Kong" in the recommended pictures and text on the page, which infringes the trademark rights of Dingyi Company.

Therefore, the court was requested to order the Zhengzhou Master Kang Company to stop the infringement of trademark rights and unfair competition, change the enterprise name, and the two defendants jointly compensated the Dingyi company for economic losses of 500,000 yuan and reasonable expenses of 166,000 yuan, and published a statement to eliminate the impact.

Zhengzhou Master Kong Company argued that its documented evidence is not enough to prove the existence of infringement, and has its own trademark, the use of the logo in line with the relevant provisions of the trademark law and food safety law, its corporate name is legally registered by the relevant departments, there is no infringement of trademark rights. The search fighter company argues that it is only a provider of information network services and does not infringe.

The court accepted and heard the case and held that: Dingyi Company has the right to exclusive use of registered trademarks involved in the case and should be protected according to law. The bottled water provided by Zhengzhou Master Kong Company constitutes the same kind of commodity as the "water" in Class 32 of the "Master Kong" trademark approved and used in No. 1321811, and is neither the same nor similar to the "instant noodles" "coffee and tea" in Class 30.

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Secondly, the "KSF, ZZKSF" logo used by Zhengzhou Master Kong Company does not belong to the same or similar trademarks as the trademarks involved in the case, but considering the market popularity of the trademarks involved, Zhengzhou Master Kong Company uses the words "Master Kong"Easy to cause consumer confusion,Has violated the exclusive right to use registered trademarks enjoyed by Dingyi Company on the trademarks involved. As an information network service provider, the search fighter company does not infringe the trademark rights of Dingyi Company.

For unfair competition, the court held that the Zhengzhou Master Kong company registered and used the word "Master Kong" as an enterprise name, which could easily cause the public to misidentify the relationship with the "Master Kong" brand and constitute unfair competition. And in its propaganda, exaggerated propaganda that does not conform to the facts constitutes false propaganda and has constituted unfair competition, so the court made the above judgment!

In production and business activities, mislead consumers to believe that they provide other people's goods or have a specific connection with others through counterfeiting of other people's registered trademarks or logos, and borrow others' influence and popularity to improve their own and their products' market competitiveness. Such behavior not only damages the legitimate rights and interests of the right holder, but also deceives and misleads consumers and disrupts the market competition order.

Industry competition will promote economic activity, but in accordance with the law, the progress and development of enterprises, innovation. Only by changing the method and innovating continuously can we develop steadily.

 

Source: Comprehensive fine and soft intellectual property, Red Star News, The Paper news

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